The Cutaway

Client: Atria Book Publishing and JCDecaux North America, Outdoor Advertising.

Description: This creative campaign follows the thriller's investigation into the disappearance of a beautiful Georgetown lawyer and the tangled world of corruption and cover-up of Washington's politically elite.

 It included outdoor billboard advertisement, print, video and social media.

Role: Creative Director, Designer & Video Producer.

 


The image used for outdoor advertising in six different locations throughout Washington D.C.

The image used for outdoor advertising in six different locations throughout Washington D.C.

Images of the Cutaway JCDeaux outdoor billboards in various locations around Washington D.C.


The Cutaway's On Sale announcement video.